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Vidyut showcases his love and support for new talent from the North East
Netizens laud Vidyut for his effort in bringing North Eastern indie music into the mainstream mix with rapper Ugen Bhutia aka UNB
It’s true when they say that the North East of India is an almost unexplored treasure cove of talent and culture. Taking a step in bringing forward the North Eastern independent music scene into the mainstream is none other than the action superstar himself - Vidyut Jammwal.
Great initiative to bring such talented people to our notice— Deependra Pratap Singh (jammwalion) (@Deepend60247363) February 28, 2023
And this rap song by @UNB12 and your performance is well synced.
We love you @VidyutJammwal for a reson.#HumBhiKyaKamHai
The actor, martial artist & producer released a special cut with his take on 22 year old rapper Ugen Bhutia aka UNB’s track Hum Bhi Kya Kum Hain. The Gangtok based rapper began his tryst with music and rapping at a very young age and has, over the years, received a lot of love from other local talent and followers. Now with Vidyut’s latest effort, Audiences from the North East and the rest of India are elated seeing VJ doffing his hat in honor of this phenomenal talent!
Netizens have taken social media by storm, showering love on Vidyut for his love for the North East. Among them is actor Chum Darang (of Badhaai Do fame) who hails from the North East herself. She took to social media shared the track via her stories (attached) and commented on Instagram saying, "Thank you @mevidyutjammwal for creating awareness and all the support you have shown towards the North East, for, at the end of the day we are all family and proud Indians".
When asked, Jammwal says, “When asked, Jammwal says, “Growing up, I was lucky to have the opportunity of experiencing the culture and love of the North East. My father, who served with the Indian army, was posted across various stations and states in the North East. When I heard Ugen’s track for the first time, it was something I connected with almost immediately. It felt familiar yet new and quirky. Hum Bhi Kya Kum Hain has been on my playlist for sometime and I knew I wanted to do something to bring him and hopefully other talents like him from the North East to the fore. This is my ode and my love for the beautiful North East.”
Elated with Vidyut's gesture, Ugen says, "A big shout out to our action star Vidyut Jammwal for wearing his dancing boots on one of my track “Hum Bhi Kya Kum Hain”. This is the power of manifestation - to get recognition from an actor like Vidyut sir is a major boost for our North East community. I have been a huge fan of his work. His support means a lot!"
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On the work front, Vidyut has two films in the pipeline - IB71, a spy thriller based on India’s first ever secret service directed by National Award winner Sankalp Reddy under Vidyut’s production house Action Hero Films and India’s first extreme sports film Crakk, directed by Aditya Dutt co-starring Jacqueline Fernandez and Arjun Rampal.