When the trends of Karva Chauth festival celebrations travel from television to reality!
Indian women are fond of ‘Sajna-Sawarna for Saajan’ and the best day to do it has arrived. From ‘Sargi’ in the morning to praying for the well-being of their husband as soon as the moon peeks through the clouds in the night, ‘Karva Chauth’ viewed to be a romantic festival, epitomises the strong bond of love between husband and wife.
Although, the essence of the occasion remains same, but the ways of celebrating the festival has changed over the years, Thanks to our TV Serials…
The most common thing in every daily soap in Indian Television are frequent marriages and festival celebrations, apart from loads of Sanskar, Sacrifices and Scheming vamps. Soap Operas have added an extra dramatic flavour in Karva Chauth celebrations, where the ‘Sanskari Bahu’ of the show gets ready for her ‘Pati Parmeshwar’, waits for him and the moon, and then a little bit of ‘nok-jhok’ making the traditions more dramatic.
Even the TV serial Hubbies are not lagging behind in adding the ‘Tadka’ to the drama, with starting the trend of keeping fast for their better half. Sometimes, just to distract the mind of their fasting ladies, they spend the whole day with them or take them out for shopping. In this category, the most popular daily soaps that aces Karva celebrations could be Yeh Hai Mohabbatein, Yeh Rishta Kya Kehlata Hai, Ishqbaaaz, Kumkum Bhagya, Iss Pyaar Ko Kya Naam Doon?, Madhubala – Ek Ishq Ek Junoon and Bade Achhe Lagte Hain among others. While looking at the preparations of the festival of favourite TV Bahus like Ishita, Naira Anika or more, they go a little over the board, with their heavy ‘almost’ bridal wear costume, ‘Chatak’ make-up and rich jewellery. Well, TV shows have proved that they put a direct impact on the lives of Indians, especially women in our country, as many of the brides, whether newly-wed or old, have started following the TV serials trends to celebrate the Karva Chauth festival.